Welcome back to another episode of The Voice of Big Data — the podcast that thrusts itself right into the heart of the subject that is currently launching a thousand headlines: big data.
As ever, we’ll be asking and, in most cases, answering the big questions that revolve around big data. In this edition we’ll be delving into what the future holds for big data, in terms of business, e-commerce and healthcare — specifically relating to health analytics. We’ll also be finding out how targeted a marketing campaign can be.
Are you ready to plunge into the depths of big data with us? Listen to the podcast below and submit your questions to the podcast@therealbigdata.com or leave a comment here on the site.
This episode, I travelled over to see Celebrus Technologies (formerly known as Speed-Trap), a company that creates products centring on powerful customer intelligence. Vice President of Marketing Katharine Hulls and Sales Director Russell Tewkesbury stepped up and explained how the company’s products enable extremely granular analytics data that allow for real-time personalisation on a website.
I also spoke to EMC’s very own Mike Maxey, Senior Director of Product Marketing at Greenplum, about the future of big data in 2013 and beyond. If you want to know how big data can change the face of healthcare for the better, then I heartily recommend you listen to what Mike’s got to say.
So, immerse yourself in the podcast and let the big data chat envelope you like a comfortable blanket fashioned from 0s and 1s. And, once you’ve listened to the podcast, join in the debate by leaving us a comment or sending us a questions to podcast@therealbigdata.com.